Global Edulink

£ 360 - ($ 1.284.811)

Información importante

  • Curso
  • Online
  • 60 horas lectivas
  • Duración:
    365 Days

This online Digital marketing essentials training course has been designed for 25 guided learning hours.Key topic areas of the course are listed below under the curriculum.

Información importante

Requisitos: There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds. Anyone who would like to learn new things and an interest in how you can use digital marketing to promote products and services will definitely help though. Basic understanding of English language, literacy, numeracy and ICT are required to attend this course.


Dónde se imparte y en qué fechas

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¿Qué aprendes en este curso?

Digital Marketing

Programa académico

Couse content for Unit 01 (30 Guided learning hours) Introduction to Digital Marketing. Search Engine Optimisation (SEO). Pay Per Click (PPC) Types of online advertising E-mail marketing Viral Marketing Online PR Affiliate Marketing Social media Digital metrics Course content for Unit 02 (30 Guided learning hours) Regulation and codes of practice in Digital marketing Mobile Marketing Web Analytics Planning Your Digital Marketing Campaign Internet Marketing Strategy Writing search engine optimised content for the web Writing blogs that drive traffic and interaction

Información adicional

This entry-level course typically attracts attendees looking to develop an understanding of the dynamic world of digital marketing. The course is designed to give learners a rapid boost to their knowledge of digital marketing strategy and techniques covering a broad set of disciplines. The approach is practical and straight-talking with case studies to bring the theory to life.