{"id":3017,"date":"2019-03-29T14:39:42","date_gmt":"2019-03-29T13:39:42","guid":{"rendered":"https:\/\/www.emagister.com.co\/blog\/?p=3017"},"modified":"2019-04-02T11:49:56","modified_gmt":"2019-04-02T09:49:56","slug":"curso-de-marketing-deportivo","status":"publish","type":"post","link":"https:\/\/www.emagister.com.co\/blog\/curso-de-marketing-deportivo\/","title":{"rendered":"Curso de Marketing Deportivo"},"content":{"rendered":"<p style=\"text-align: justify;\">El Departamento de Derecho Constitucional invita a inscribirse en el curso que\u00a0desarrollar\u00e1n la Universidad Externado de Colombia y LaLiga Business School.<!--more--><\/p>\n<p style=\"text-align: justify;\">La alianza de nuestra Universidad con LaLiga Business School constituye un\u00a0desaf\u00edo intelectual en direcci\u00f3n al compromiso de profesionalizar la gesti\u00f3n de las\u00a0entidades y organismos que conforman el Sistema Nacional del Deporte\u00a0Colombiano. Este sistema y sus grupos de inter\u00e9s, requieren cada vez m\u00e1s de\u00a0profesionales con conocimientos aplicables al crecimiento de la industria deportiva\u00a0colombiana.<\/p>\n<p style=\"text-align: justify;\"><em>El curso de Marketing Deportivo es liderado por especialistas del Departamento de\u00a0Marketing de LaLiga. La idea es capacitar a partir de los conocimientos y\u00a0experiencias del f\u00fatbol profesional espa\u00f1ol para crear estrategias de mercado y\u00a0generaci\u00f3n de audiencia a nivel global, los cuales, se pretende, sean extrapolados\u00a0a las modalidades deportivas nacionales.<\/em><\/p>\n<p style=\"text-align: justify;\">Este tipo de l\u00edneas de acci\u00f3n en gesti\u00f3n deportiva se proyectar\u00e1n desde el \u00e1mbito\u00a0nacional, como es el caso del f\u00fatbol profesional colombiano. En el curso se\u00a0contar\u00e1 con la intervenci\u00f3n de la Dimayor.<\/p>\n<p style=\"text-align: justify;\"><em>El curso se ha concebido desde la perspectiva de la pol\u00edtica p\u00fablica del deporte\u00a0nacional, sobre todo con ocasi\u00f3n de la celebraci\u00f3n de los Juegos Deportivos\u00a0Nacionales del Bicentenario (2019), que contar\u00e1 con la participaci\u00f3n de su ente\u00a0rector, Coldeportes.<img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-3018 size-full\" src=\"https:\/\/www.emagister.com.co\/blog\/wp-content\/uploads\/2019\/03\/unnamed.png\" alt=\"Universidad Externado de Colombia\" width=\"167\" height=\"107\" \/><\/em><\/p>\n<p style=\"text-align: justify;\">Al finalizar, se realizar\u00e1 un conversatorio sobre la importancia de la formaci\u00f3n en\u00a0el deporte (la Universidad, LaLiga Business School, Coldeportes, Comit\u00e9 Ol\u00edmpico\u00a0Colombiano y Dimayor), con el fin de estimular una discusi\u00f3n constructiva y, al\u00a0mismo tiempo, generar redes de contacto entre los participantes.<\/p>\n<p><strong>\u00bfA qui\u00e9n va dirigido?<\/strong><\/p>\n<p style=\"text-align: justify;\">A todos los interesados en dar su primer paso hacia la industria deportiva del pa\u00eds,\u00a0y a profesionales que pretendan ampliar sus capacidades y cualidades en gesti\u00f3n\u00a0deportiva en \u00e1reas como mercadotecnia moderna y digital, posicionamiento de\u00a0marca, expansi\u00f3n de l\u00edneas de negocio en una entidad deportiva, o desarrollar\u00a0proyectos emprendedores en el sector.<\/p>\n<p style=\"text-align: justify;\"><strong>\u00bfCu\u00e1ndo?<\/strong><\/p>\n<p style=\"text-align: justify;\">El curso se realizar\u00e1 los d\u00edas 8, 9 y 10 de mayo de 2019.<\/p>\n<p style=\"text-align: justify;\"><strong>\u00bfD\u00f3nde?<\/strong><\/p>\n<p style=\"text-align: justify;\">Universidad Externado de Colombia<\/p>\n<p><strong>Colaboran<\/strong>:\u00a0Coldeportes, Comit\u00e9 Ol\u00edmpico Colombiano y Dimayor.<\/p>\n<p><strong>M\u00e1s informaci\u00f3n aqu\u00ed<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Departamento de Derecho Constitucional invita a inscribirse en el curso que\u00a0desarrollar\u00e1n la Universidad Externado de Colombia y LaLiga Business School.<\/p>\n","protected":false},"author":17,"featured_media":3028,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[473,474,688,12,13,275],"class_list":["post-3017","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-centros-educativos","tag-473","tag-universidad-externado-de-colombia","tag-centros-formacion","tag-centros-de-formacion","tag-noticias-de-centros-de-formacion","tag-noticiaselespectador"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - 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