{"id":3125,"date":"2019-04-09T11:22:12","date_gmt":"2019-04-09T09:22:12","guid":{"rendered":"https:\/\/www.emagister.com.co\/blog\/?p=3125"},"modified":"2019-04-09T11:22:12","modified_gmt":"2019-04-09T09:22:12","slug":"las-historias-ya-no-se-cuentan-como-antes","status":"publish","type":"post","link":"https:\/\/www.emagister.com.co\/blog\/las-historias-ya-no-se-cuentan-como-antes\/","title":{"rendered":"Las historias ya no se cuentan como antes"},"content":{"rendered":"<p style=\"text-align: justify;\"><em>El diplomado \u201cNarrativas Interactivas y Producci\u00f3n Transmedia\u201d de la Pontificia Universidad Javeriana, aborda nuevas herramientas para trabajar el storytelling de acuerdo a las necesidades de contenido del mundo de hoy.<\/em><!--more--><\/p>\n<p style=\"text-align: justify;\">Con la llegada de las nuevas tecnolog\u00edas de la informaci\u00f3n cambi\u00f3 la forma en que nos comunicamos y, sobre todo, la forma en que consumimos los contenidos.<\/p>\n<p style=\"text-align: justify;\">Ya no s\u00f3lo existen los canales tradicionales de difusi\u00f3n, sino que hoy se habla de una distribuci\u00f3n del contenido \u201ctransmedia\u201d, la cual aboga por la multiculturalidad y por estrategias novedosas de creaci\u00f3n y producci\u00f3n de contenidos paras las viejas y las nuevas pantallas a escala global.<\/p>\n<p style=\"text-align: justify;\">Las manifestaciones culturales y de informaci\u00f3n como el cine, la televisi\u00f3n, la radio, el periodismo, la m\u00fasica, la publicidad incluso la literatura, experimentan hoy en d\u00eda realidades diferentes debido a la llegada de los nuevos dispositivos digitales. Por eso los contenidos deben transmedializarse para poder tener una oportunidad en los consumidores.<\/p>\n<p style=\"text-align: justify;\">Para esta nueva realidad se cre\u00f3 el programa <em>\u201cNarrativas Interactivas y Producci\u00f3n Transmedia\u201d<\/em> de la <a href=\"https:\/\/www.emagister.com.co\/pontificia-universidad-javeriana-educacion-continua-cursos-64993-centrodetalles.htm\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-3118 size-full\" src=\"https:\/\/www.emagister.com.co\/blog\/wp-content\/uploads\/2019\/04\/s.png\" alt=\"\" width=\"130\" height=\"87\" \/><\/a>Pontificia Universidad Javeriana, el cual tiene como objetivo capacitar a los estudiantes en la evoluci\u00f3n de la producci\u00f3n y creaci\u00f3n de contenido, partiendo del storytelling lineal hasta la llegada del storytelling convergente y transmedia en el periodismo, la publicidad, las artes y la producci\u00f3n audiovisual.<\/p>\n<p style=\"text-align: justify;\"><strong><em>\u201cHay un cambio en el consumo de contenidos que obliga a mirar otra forma de producci\u00f3n con herramientas digitales\u201d<\/em><\/strong>, afirm\u00f3 Luis Carlos Obando, docente del diplomado.<\/p>\n<p style=\"text-align: justify;\">Este diplomado va dirigido a profesionales y estudiantes con conocimientos b\u00e1sicos en audiovisual, cine, televisi\u00f3n, radio, web, periodismo, artes, publicidad, dise\u00f1o gr\u00e1fico, y que deseen capacitarse en el dise\u00f1o, la construcci\u00f3n y la producci\u00f3n de nuevas formas de narrar en la cultura digital, basados en las nuevas estrategias interactivas y transmedia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El diplomado \u201cNarrativas Interactivas y Producci\u00f3n Transmedia\u201d de la Pontificia Universidad Javeriana, aborda nuevas herramientas para trabajar el storytelling de acuerdo a las necesidades de contenido del mundo de hoy.<\/p>\n","protected":false},"author":17,"featured_media":3126,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[8,12,13,614,615,688,707],"class_list":["post-3125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-centros-educativos","tag-noticias-de-centros-educativos","tag-centros-de-formacion","tag-noticias-de-centros-de-formacion","tag-pontificia-universidad-javeriana","tag-615","tag-centros-formacion","tag-noticiasel"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - 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