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MBA - Communication & Public Relations

MBA

Virtual

más de $ 90.000.000

Descripción

  • Tipología

    MBA

  • Metodología

    Virtual

  • Inicio

    Fechas disponibles

  • Campus online

  • Servicio de consultas

  • Clases virtuales

Descripción

EU business school presents through the portal Emagister.com the MBA in Communication & Public Relations.

Consumers have become active participants of the digital world and have blurred the line between brand and consumer. A company’s communication and public relations professionals are vital to any organization and are key in establishing and maintaining relationships with the target audience.

This major will cover various topics such as structuring public relations campaigns, media strategy, organizational communication and ethics, while addressing a wide range of communication and publicity concerns.

Información importante

¿Qué objetivos tiene esta formación?: The topics covered in this major include structuring public relations campaigns, ethics, media strategy and planning, organizational communication and oration in a variety of contexts.

Requisitos: Students must have a bachelor’s degree from an accredited college or university. Students must also have an intermediate English level.

Para realizar este curso debes tener alguno de estos niveles de estudios: Grado universitario, Master, Doctorado

Sedes y fechas disponibles

Ubicación

Inicio

Online

Inicio

Fechas disponibles Inscripciones abiertas

Materias

  • E-business
  • Management
  • Relaciones públicas
  • Comunicación
  • Recursos Humanos
  • Finanzas
  • Marketing
  • Empresa
  • Relaciones Internacionales
  • Economía global

Programa académico

TERM I 
  • Management Skills 
  • Organizational Behavior 
  • Managerial Accounting 
  • Marketing 
  • Quantitative Business Methods 
  • Negotiation (seminar)
  • Business Law (seminar)
  • Industrial Visits and Guest Lectures

TERM II 
  • Finance 
  • Human Resources Management 
  • Global Economics 
  • Strategic Management 
  • Management Information Systems 
  • Communication Skills (seminar)
  • Job Career Planning (seminar)
  • Industrial Visits and Guest Lectures

TERM III 
  • Public Speaking & Public Communication 
  • Public Relations 
  • Organizational Communication 
  • Mass Media Strategy, Planning & Media Law 
  • Practical Applications in Public Relations

MANAGEMENT RESEARCH METHODS & DISSERTATION 
  • Management Research Methods Module 
  • Dissertation

MBA - Communication & Public Relations

más de $ 90.000.000