Digital Business Strategy: Leading the Next-Generation Enterprise

Curso

En New York City (USA)

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Descripción

  • Tipología

    Curso

  • Lugar

    New york city (USA)

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Today, every business is, in part, a digital business. In every industry, traditional business models and processes are being transformed by the spread of new digital technologies and the rise of new disruptive threats.


In order to adapt and thrive, organizations need leaders who can think strategically and harness each wave of digital change to create new value for customers and new opportunities for their business.


The three-day program Digital Business Strategy focuses on how executives can innovate new strategies and business models in order for their organizations to thrive in the digital age. Case studies will feature both digital trailblazers and traditional enterprises that are adapting to the digital age. Participants will leave with a set of planning tools and strategies to apply immediately in their own companies.

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Ubicación

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New York City (USA)
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3022 Broadway

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Fechas disponiblesInscripciones abiertas
Fechas disponiblesInscripciones abiertas

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Opiniones

Materias

  • Case
  • Management
  • LEADER
  • Leadership
  • Business Process
  • Team Leader
  • Management Planning
  • Team Performance
  • Team Bonding
  • Business Strategy
  • Digital Business Strategy

Programa académico

Program Structure


Digital Business Strategy combines a mix of dynamic lectures, interactive discussion, and group work in small teams. Sessions will focus on strategic concepts, frameworks, and case studies of digital innovation and organizational change. Executives will apply the tools of the course to real-world business challenges, as well as to their own organizations. Strategic concepts will be illustrated through case studies of companies in diverse industries – including retail, consumer goods, b2b, hospitality, financial services, healthcare, automotive, media, technology, and business services.


Sample Session Titles:

  • The 5 Domains of Digital Transformation: A Holistic Framework
  • Customer Network Strategy: Understanding and Harnessing Digital Behaviors
  • Platforms, Copetition, and Multi-Sided Business Models
  • Big Data at Work: New Data Types, New Tools, and New Organizational Processes
  • The Data Asset Map: Building the Value of Your Data Over Time
  • A/B testing, Experimentation, and Minimum Viable Products
  • Translating the Lean Startup to Enterprise-Scale Innovation
  • Value Proposition Adaptation: A Customer-Centric Tool for Rapid Change
  • The Disruptive Business Model Map: Customer Trajectories, Network Effects, and Disruptive Scope
  • Surviving Disruption: Six Incumbent Responses to a Disruptive Challenger
  • Leadership and the Customer Value Imperative

Llama al centro

¿Necesitas un coach de formación?

Te ayudará a comparar y elegir el mejor curso para ti y a financiarlo en cómodas cuotas mensuales.

Digital Business Strategy: Leading the Next-Generation Enterprise

Precio a consultar